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Advertising and Perception GCSE OCR

shared by C Nolan
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Type : PowerPoint

Just the very basics from the textbook in a visual ppt with some video links. I would download the clips from youtube as links never last long.

Media - TV advertising & persuasion Prezi

shared by SarahJ
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Type : Unknown

A prezi on TV advertising and persuasion - my pupils love prezi! video clips are included thoughout - the cadbury gorilla, andrex puppy, Nintendo DS adverts from you tube.

Psychology of advertising

shared by Asha
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Type : Word Document

Palce students in groups and get them to create powerpoint presentations.  Good fir independent learning.  Use in conjuction with the AQA A A2 Psych textbook with the Blue Eye on the front!

Media psychology practical - excel spreadsheet for analysis of data

shared by Carolyn bill
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Type : Excel Document

This spreadsheet is for use with the documents on a media psychology practical looking at the elaboration likelihood model and TV/ political ads. You will also need the main handout, the observational record sheet and the word document listing the adverts I used. Each participants ratings of the ads should be keyed into the spreadsheet and the mean scores will be calculated automatically as I have set up formulas. Data can then me used to identify correct stats test to use etc

Media Psychology - TV adverts for practical

shared by Carolyn bill
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Type : Word Document

A list of links to the TV and political adverts I used for a practical investigating the Elaboration Likelihood model and TV adverts

AQA Media Psychology practical on TV adverts and elaboration liklihood model

shared by Carolyn bill
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Type : Word Document

This is the handout that goes with a practical we did to analyse TV adverts in relation to the elaboration liklihood model. It reinforces the ELM, focuses on some key research methods questions and can be used to practice statistical skills of test identification. My students enjoyed it because they got to watch adverts!! You will also need to down load the word document that has the adverts on, the observational record sheet and an excel spreadsheet for recording the results on.

AS AQA Media Psychology

shared by Kerry Reay
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Type : PowerPoint

These are some spoof adverts which I found on the internet which could be used as a starter or plenary for the attitude change or effectiveness of TV in persuasion sections.

Maslow's Hierarchy Advertisement Analysis

shared by Dan
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Type : Word Document

A project applying Maslow's Hierarchy to magazine advertisements

Aria Awards Subliminal Adertising - OCR GCSE Perception

shared by R Kavanagh
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A Great clip to show your students when talking about how advertising has used below perception advertising in a modern setting.